What’s Slowing Down Your Website (And How to Fix It Fast)
Let’s face it: no one has patience for a slow website. Whether you're trying to generate leads or get found on Google, site speed matters. In fact, a one-second delay in load time can cost you sales, increase bounce rates, and hurt your SEO rankings.
At Orbital Marketing Agency, we help businesses in Carmel, Mahopac, Cold Spring, and Westchester County optimize their websites for speed, performance, and search visibility. We even include a free full custom website demo to show how we do it.
Here are the top website “speed suckers” we look for—and fix.
At Orbital Marketing Agency, we help businesses in Carmel, Mahopac, Cold Spring, and Westchester County optimize their websites for speed, performance, and search visibility. We even include a free full custom website demo to show how we do it.
Here are the top website “speed suckers” we look for—and fix.
🖼 1. Oversized Media Files
Large, unoptimized images and videos are one of the biggest culprits behind slow-loading pages.
What we do to fix it:
What we do to fix it:
- Resize and compress all images using tools like TinyJPG or modern formats like .webp
- Use lazy loading to only load images when users scroll
- Optimize embedded videos so they don’t drag down load times
We'll showcase these improvements directly in your demo site.
🧱 2. Bloated or Outdated Code
Code clutter happens when:
- Old plugins or scripts haven’t been removed
- Your CMS or theme hasn’t been updated
- Conflicting JavaScript or CSS files are in play
- You’re unknowingly running render-blocking scripts
Our developers audit and clean up your code to improve performance—and future-proof your site for SEO.
🌍 3. No Content Delivery Network (CDN)
If your customers are in New York, but your server is in California, every website request has to travel thousands of miles.
We solve this by:
We solve this by:
- Integrating your site with a CDN (like Cloudflare)
- Reducing time-to-first-byte for visitors no matter where they are
- Serving cached files from edge locations closer to the user
Better distance = faster loading.
🔁 4. Missing Caching Strategies
Your website should encourage browsers to “remember” it.
How we fix it:
How we fix it:
- Enable browser caching and server-side caching
- Configure tools like WP Super Cache or WP Rocket
- Leverage PHP OPcache or your CMS’s built-in cache engine
We’ll show these in action on your demo site so you can see the difference.
⚡ Bonus: Go Mobile with AMP
Over 60% of traffic comes from mobile—and Google heavily favors mobile speed in rankings.
That’s why we also offer AMP (Accelerated Mobile Pages) options to help your site load lightning-fast on phones and tablets. It’s a great add-on for clients looking to dominate mobile search.
That’s why we also offer AMP (Accelerated Mobile Pages) options to help your site load lightning-fast on phones and tablets. It’s a great add-on for clients looking to dominate mobile search.
Want a Faster Website That Converts Better?
Whether your site is just a little sluggish or flat-out losing you customers, we’ll show you exactly what needs to be fixed and how to fix it. Our free full custom website demo includes:
✅ A speed-optimized homepage
✅ Compressed, lazy-loaded images
✅ CDN integration and caching
✅ Mobile-ready layouts
✅ Performance testing metrics with Google PageSpeed Insights